Ralcon Homes
Website

Ralcon Homes

Produced @ Clever Fox Creative

Objective

The team at RALCON Homes approached us with the ambitions for a new website to go with
their recently updated logo. Through our Discovery process we identified that they were looking
to present themselves as boutique, friendly, local and reliable. They needed something that had high quality visual impact, looked credible and was useable for all age groups.

During our competitor and position mapping, it became clear that we needed to position them higher than many of their competitors, as they were providing much higher quality work.

The team were stoked with the end result. They were really happy with the depth of idea
exploration and creativity used in certain elements, including the custom iconography.

Key Attributes

High End
Boutique
Local
Experienced